“art of lift” with skinceuticals
This SkinCeuticals activation transformed the A.G.E. Interrupter Ultra Serum from a clinical innovation into a multisensory wellness experience guests could feel. Designed to bridge scientific credibility with embodied exploration, the event translated the serum’s sculpting and firming benefits into movement, sound, and tailored consultation moments. My role on the Gradient Experience team included sourcing FF&E, designing collateral, brainstorming activity concepts, and preparing spatial mockups that supported the development of the overall experience.
Activities
The event invited guests to engage with the science of the A.G.E. Interrupter Ultra Serum through a curated sequence of sensory and movement-based touchpoints. Facial yoga and Pilates sessions echoed the serum’s sculpting benefits, while expert-led consultations grounded the product’s clinical claims in personalized skincare insight. A wellness juice bar, immersive soundscapes, and layered sensory elements wove education into taste, movement, and atmosphere, creating a narrative guests could experience through their bodies rather than simply observe. Together, these components reframed product education as something memorable and dimensional.
